Pencils are sharpened, backpacks are starting to overflow with books. School is back in session. Kids aren’t the only ones learning. Your pet parent clients are always eager to learn more too. They’re trusting you to teach them how to keep their pets healthy and happy. Your blog is a great place for pet parents to learn.
Continue reading “Back-to-School Isn’t Just for Kids: Writing Blog Posts that Educate Pet Parents”Category: Blog Writing How-To
Tips to Keep Your Pet Pro Blog Shining All Summer
Summer is a busy time for you as a pet professional. More clients, visits, events, and less time to update your blog.
With a few simple content ideas, you can keep your blog shining all summer and still keep your focus on your pet clients. Let’s look at some light, quick ways to stay visible online.
Continue reading “Tips to Keep Your Pet Pro Blog Shining All Summer”Year-Round Seasonal Topic Ideas for Your Pet Service Blog
Seasonal topics are a great way to connect with pet parents through your pet service blog. Seasonal blog topics are easy to write about, and pet parents find them relatable because they answer their most immediate questions.
Seasonal topics are both timely and evergreen, which makes them a simple, long-term investment for your pet care blog. They are timely because as the weather changes, so do pet care needs. They are evergreen because the same seasonal care questions come up year after year.
Continue reading “Year-Round Seasonal Topic Ideas for Your Pet Service Blog”Don’t Overthink It: A Simple, Repeatable Format for Your Pet Service Blog Posts
You’re a busy pet professional. You don’t have time to stare at a blank screen. And you don’t have time to reinvent the wheel every time you sit down to write on your pet service blog. Here is a simple blog post format you can use every time.
Continue reading “Don’t Overthink It: A Simple, Repeatable Format for Your Pet Service Blog Posts”Summer Blogging Ideas for Pet Sitters and Dog Walkers
With warmer weather and changes in daily routines, summer stirs lots of questions from pet parents about how to keep their pets happy, healthy, and safe all summer. As a pet parent myself, I love reading informative blog posts from pet sitters and dog walkers that help me ensure a safe summer for my Yorkie.
With summer fast approaching, this is a great time to update your pet sitting or dog walking blog. Not only do pet parents need your tips and expertise. They also need to start planning ahead for your services. By providing helpful summer tips, you’re building trust and showing you care.
Continue reading “Summer Blogging Ideas for Pet Sitters and Dog Walkers”Blog Posts Build Customer Relationships
Blog posts are a great way to build relationships with your clients, customers, and prospects. When people read your blog, they connect with you and your business. They get to hear your helpful suggestions. They discover some insights into a problem they are trying to solve.
One of your most effective blog posts is to share a way your clients or customers can do for themselves what you could do for them.
Continue reading “Blog Posts Build Customer Relationships”People Are Waiting for Your Blog
I love writing blog articles. Why? Because I also love reading blogs. I enjoy the experience. As a writer and business owner, I want to create that experience for others. Your business blog will also create an amazing experience for your prospective clients.
That’s exactly what people want to find in your blog: an amazing experience. They want to come to your website, read your blog, and feel like they have already tried out your products or services through the stories you share. They want to have that experience before they sign up or purchase something. If you create this atmosphere for them, your product or service will fit in easily. The experience comes first.
Continue reading “People Are Waiting for Your Blog”Creating a People-Focused Blog for Your Pet-Focused Business
I love blogging. Writing blog articles is one of my favorite activities.
Today, I’m working on a series of articles for a client. As I write, I remember why I like blogging so much. It’s because blogging is about people.
When I write a blog article, I think about the people who have searched for that article because they are looking for helpful information.
Who are those people? What is going on in their life that has led them to search for this article? How can I help them with my words?
Continue reading “Creating a People-Focused Blog for Your Pet-Focused Business”
Janet Eriksson 