Business Blog Writing – Janet Eriksson

No Time to Blog? Try These 5 Quick Ideas

Posted on October 27, 2025October 27, 2025 by Janet Eriksson

It’s a dilemma all pet pros face. You want to keep your blog current, but your focus is on pets and pet parents. Who has time to write?

During a busy season, even a short blog post is valuable. It keeps you in front of prospects and builds trust with clients. It helps you stay visible online. And it keeps your blogging momentum going.

Let’s look at 5 blog posts you can write when your time is very limited. It doesn’t take long to put these together.

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Business Blog Writing, Pet Blog Writing

Mid-Year Check-In: Is Your Blog Still Speaking to the Pet Parents You Want to Reach?

Posted on July 21, 2025July 11, 2025 by Janet Eriksson

Summer is a busy time for pet professionals. But it’s also a great time to do a quick mid-year check-in on your blog. Taking 20 minutes to review your blog’s focus can help you attract the right clients for the rest of the year. A mid-year check-in is a chance to make sure your blog aligns with the pet parents you most want to serve.

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Blog Writing How-To, Business Blog Writing

Blog Posts Build Customer Relationships

Posted on April 21, 2025May 14, 2025 by Janet Eriksson

Blog posts are a great way to build relationships with your clients, customers, and prospects. When people read your blog, they connect with you and your business. They get to hear your helpful suggestions. They discover some insights into a problem they are trying to solve.

One of your most effective blog posts is to share a way your clients or customers can do for themselves what you could do for them.

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Blog Writing How-To, Business Blog Writing, Pet Article Writing, Pet Blog Writing

People Are Waiting for Your Blog

Posted on March 24, 2025April 2, 2025 by Janet Eriksson

I love writing blog articles. Why? Because I also love reading blogs. I enjoy the experience. As a writer and business owner, I want to create that experience for others. Your business blog will also create an amazing experience for your prospective clients.

That’s exactly what people want to find in your blog: an amazing experience. They want to come to your website, read your blog, and feel like they have already tried out your products or services through the stories you share. They want to have that experience before they sign up or purchase something. If you create this atmosphere for them, your product or service will fit in easily. The experience comes first.

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Blog Writing How-To, Business Blog Writing, Pet Article Writing, Pet Blog Writing

Creating a People-Focused Blog for Your Pet-Focused Business

Posted on March 15, 2025March 26, 2025 by Janet Eriksson

I love blogging. Writing blog articles is one of my favorite activities.

Today, I’m working on a series of articles for a client. As I write, I remember why I like blogging so much. It’s because blogging is about people.

When I write a blog article, I think about the people who have searched for that article because they are looking for helpful information.

Who are those people? What is going on in their life that has led them to search for this article? How can I help them with my words?

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