Days are getting shorter and chillier. Pet routines are changing. Doggy sweaters, shorter walks, and walking in the dark. Less outdoor playtime. Humans wanting to curl up under a blanket and not move.
When late fall and winter arrive, it’s easy to forget about pets’ exercise needs—and to feel overwhelmed when thinking about outdoor time for pets. Pets can get restless and bored indoors. This is the perfect opportunity for you to connect with pet parents through your blog and share some indoor transition tips.
A great way to connect with pet parents is by posting your top 5 tips for cold-weather transition. Keep it focused on your specialty:
- Dog Walker: Best strategies for cold-weather walks. Indoor games, exercise, and enrichment.
- Pet Sitter: Best ways to adapt daily pet routines for cold weather. You can also give tips and reminders for creating an emergency power-outage plan—and don’t forget fish aquariums.
- Groomer: Tips for keeping a pet’s coat healthy in cold weather and indoor heat. How to choose the right sweater, if needed.
- Trainer: Best commands to work on when confined indoors, to make late fall and winter a positive pet training experience. It might be a fun time to work on a special or advanced command too.
- Boarder: Does your facility offer indoor doggy daycare? Pet parents would like to know about that. If power goes off at home, does your facility have backup power? Pet parents can consider you as part of their power outage backup plan.
Helpful tips for cold-weather transitions will help pet parents alleviate pet boredom, anxiety, and behavior problems. Your transition tips will also highlight your professional expertise, your active seasonal awareness, and your compassion for pets and their parents.
Your blog post is also a way to let pet parents know of any services you provide to help with cold-weather transitions. They may not know what they need, and your services might be exactly what they are looking for.
Write conversationally and from your own pet-parenting experience. Think about common transition struggles as cold weather sets in. Include tips for the range of pet species you serve. Use warm, cozy phrasing that captures the season.
A simple blog post, on a topic you’re already familiar with, can be a huge help to pet parents at this time of year. You’ll be keeping your blog active and visible, building trust with pet parents, presenting yourself as a go-to resource, and helping to ensure a safe, fun, and cozy season for pets.
Janet Eriksson 