Pet Website Writing

7 Ways Your Pet Services Website Shows You Care about Pets

Posted on April 28, 2025May 14, 2025 by Janet Eriksson

You love animals. You care about pet parents. You empathize with their struggles and celebrate their joys. You also want to make a difference in the well-being of animals in your community. I may never have met you, but I know all this about you because you have dedicated your life’s work to serving pets and the humans who care for them.

How will visitors to your website know all this about you? There are ways to help your prospective customers discover that you care. With strategically placed photos and content, you can show website visitors that your pet service or pet product company is a business that truly cares.

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Create a Guide for New Pet Parents

Posted on April 7, 2025April 2, 2025 by Janet Eriksson

Does your pet business provide a written guide for new pet parents? A new pet guide is a great way to help new and prospective customers while building long-term trust.

When someone brings home a new pet, they almost always have questions. It doesn’t matter how prepared the parent is. As a pet settles into a new environment, questions will come up. If there is any area where the new pet parent isn’t ready, the pet will find it!

Whether your business is an animal shelter, veterinary office, pet product supplier, groomer, or pet sitter, you are in a great position to provide a helpful prep guide for new pet parents.

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Pet Website Writing

5 Ways Your Website Builds Trust for Pet Parents

Posted on March 31, 2025April 2, 2025 by Janet Eriksson

When you offer a pet-related service or product, the first thing your potential client needs to know is, “Can I trust you with my pet?” Pets come first, and trust is a big part of that.

If a pet parent is visiting your website for the first time, they are looking for signs they can trust you with their pet. What are some ways to assure them their pet comes first?
Here is a checklist of items you can include on your website to build trust:

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